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Who is behind XORRO?

25 years of product development and manufacturing.

XORRO is a brand of IKONYX Ltd, an established UK product development and manufacturing company, incorporated in 2001.

We are based at The Chapel in Whitchurch, Hampshire — a converted chapel housing our R&D and product development facility.

Our team of engineers, designers and product specialists develop products ranging from UK and FDA regulated medical devices to fertility technology, water treatment, controlled steam and pasteurisation systems, and other complex engineered products.

For 25 years, IKONYX has been solving complex problems, developing new technologies and taking products from an idea through engineering, testing and into manufacture.

XORRO was created by the founders of IKONYX, bringing the same engineering intelligence, rigorous thinking and uncompromising approach to quality that has shaped the company for 25 years.

The same people. The same standards. Applied to XORRO.

Austen Miller, founder of XORRO
Austen Miller, founder of XORRO

Austen Miller

Founder - Engineer, product designer and founder of IKONYX.

Austen has spent more than 35 years designing and developing products, solving complex engineering problems and turning ideas into products that can be manufactured successfully in the real world. He founded IKONYX in 2001.

Ally Le Sueur, co-founder of XORRO

Ally Le Sueur

Co-Founder - COO of IKONYX and co-founder of XORRO.

Ally leads the operational side of IKONYX, spanning manufacturing, quality, compliance and commercial operations, and has spent 25 years making sure ambitious product ideas can become robust, commercially viable products.

Why XORRO Exists

If biology behaved like machinery, ageing would be simple. A bearing wears. A seal fatigues. A surface erodes. You replace it. Biology does not work like that. It is not designed to maintain itself indefinitely. It maintains enough — for long enough. Beyond that, it adapts. It reallocates. It lets things slip. Not all at once, but gradually — and more noticeably under demand.

We are still running businesses, developing new ideas, and operating at a pace that demands cognitive clarity, recovery capacity, and resilience under stress. XORRO did not begin with a plan to create a supplement brand. It emerged from understanding the biology — and supporting it well enough to maintain the edge we had spent decades building.

Biology as a System

In engineering, performance rarely fails suddenly. It erodes when supporting systems operate under constraint. Biological systems depend on a continuous availability of compounds to produce energy, regulate stress, support immunity, and maintain metabolic balance. That supply is not fixed. It changes with age, environment, and demand. And in many cases, it falls short of what the system can actually use.

That is where XORRO comes from. Not as a stack. Not as a collection of ingredients. But as a system designed to support the biology that determines how you perform — as a whole.

Formulation Logic

We were not interested in spikes, trends, or chasing ingredients. Every decision followed the same logic: meaningful dose, delivery where it matters, and interactions considered, not ignored. Biology does not respond to what is listed. It responds to what is available.

Lived Experience & Performance

We use it every day. Not as an experiment, but as a standard. Over time, we noticed a change in how we operated. Energy became more reliable. Clarity and creativity held for longer. Recovery felt more complete, and sleep more restorative. Not as spikes, but as a reduction in friction — and a higher, more consistent level.

The specifics varied. For us, that included fewer interruptions from minor illness, less background physical discomfort, and hormonal fluctuations feeling less disruptive. Without condition-specific clinical trials, it would be unscientific to present these experiences as guarantees. But they were significant enough that neither of us would now choose to be without it.

They also align with what is already understood about cellular energy, repair pathways, immune resilience, systemic load, and metabolic signalling. For us, XORRO is not about chasing outcomes. It is about supporting structure — and allowing outcomes to follow.