"Cheap?" I can almost hear you saying.
"At around £60 a month, I wouldn't call it cheap."
And I'd agree.
It is an investment. But it's an investment in something we believe is fundamental: supporting the biological systems that underpin healthy ageing. We designed XORRO to be a daily foundation, not another supplement to add to an already overflowing cupboard.
So perhaps a better question to ask is this...
"Why isn't XORRO £100 a month?"
After all...
Premium electrolyte drinks can cost £45–50 / month.
Premium collagen products are often £40–60 / month.
Greens powders regularly exceed £80 / month.
Many longevity supplements cost even more.
So where have we cut corners?
The answer is... We haven't.
✅ We use premium-quality raw ingredients. (Read about them here)
✅ We choose bioavailable forms wherever possible.
✅ We include clinically meaningful doses—not token amounts that simply look good on a label.
✅ We invest in careful formulation, quality manufacturing and rigorous testing.
So how can we offer all of that for just £1.82 a day?
Because we've chosen a different business model.
We don't pay celebrity endorsement fees.
We don't employ influencers to promote XORRO.
We don't pay referral commissions or affiliate fees.
We don't sell through distributors or retailers, each taking their own margin.
And we don't spend millions on glossy advertising campaigns.
Instead, we sell directly to you.
Every pound we don't spend on marketing is a pound we can invest in the product—or pass back to our customers. That philosophy has shaped XORRO from day one.
We'd rather invest in what's inside the sachet than what's wrapped around it.
Because we believe that's where your money should go.
Science, not spotlight.